“Farmers all over India relied on the MNCs for seeds and bought them for exorbitant prices, along with chemicals. They became susceptible to drought and famine because they gave up traditional methods of farming. And burdened by the losses resulting from chemical farming, they abandoned their fields and migrated to the cities. This rude shock gave me the ultimate wake- up call,’’ recalls Ms Sharma. Giving the problem at hand some thought, she came up with Annadana, a movement to promote the use, cultivation and preservation of indigenous non-hybrid, non-GMO and organic seeds, which today has found great acceptance among organic farmers across the country and even in many European countries.